J. Blue is a new two-semester practicum within the Heider College of Business, with the first cohort beginning three years ago. Our clients currently include the Let It Fly Sports Bar & Grill,  former NBA star Mike Miller's restaurant that is opening in Omaha around May 2023, as well as the Let It Fly Show, a sports podcast that will be recorded in the restaurant. Additionally, our agency works with Creighton University Communications, running the school's official TikTok account, and Creighton University's Department of Education. I joined the agency in the Fall of 2022 and will continue to be involved until the end of the Spring semester

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As the manager of J. Blue's Internal Promotions, my primary goal is to spread the word about J. Blue, which as a new practicum and being hidden on the fourth floor of the Harper Center, doesn't get much publicity. Since joining the agency I have started the agency's Instagram account, working to grow engagement by featuring new members and showcasing our work with clients, as well as managing client announcements, blog posts, and providing marketing tips to add value for other students who may be interested in public relations or marketing. Besides promotions, I also bounce around as a Content Creator on the Department of Education client team. The Department of Education was looking for guidance in its social media presence, so I assisted the client team in conducting a social media audit and designing graphics for their Instagram

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